My Dream (one of them :)
If the best ad agencies in the world can create campaigns to convince people they need pills, why can't they create campaigns to show people they can heal, and that people like them have healed and become independent?
They surely can.
The highest calling of an ad agency is to celebrate and materialize human potential.
The highest calling of a drug company is to show people that drugs are a pathway to healing and independence from drugs, whenever possible.
The highest calling of a physician is to teach people how to heal and become healthy and independent. In service of that, we should also care for disease.
Please watch my dream below and tag the best ad agency you know.